
Toka Ebisu
(The Lucky Business Festival)
January 9 – 11, 2026
Osaka, Naniwa-ku
Imamiya Ebisu Shrine main approach.
🟡 High
Price Range
Free (charms ¥1,000+)
Why You MUST Go in 2026
Toka Ebisu captures the entrepreneurial spirit of Osaka like nothing else. The energy of a million visitors bargaining for lucky bamboo branches, the shrine maidens handing out blessed charms, and the buzz of fresh New Year optimism make this a uniquely Osaka experience.
“An experience that redefines your understanding of Japanese culture.”

“January 10 (Hon-Ebisu) is the main day — expect the biggest crowds.”
Insider Secrets & Tips
How to enjoy Toka Ebisu like a local expert.
January 10 (Hon-Ebisu) is the main day — expect the biggest crowds.
Buy a 'fuku-zasa' (lucky bamboo branch) and have shrine maidens attach charms to it.
The shrine is walking distance from Shinsekai — combine both in one visit.